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Wednesday, October 22, 2014

AcMo Publishing

Big ideas can originate anywhere. Converting ideas into tangible assets requires a specific skill set.   Big ideas in the hands of little minds usually never amount to anything more than average.  From the very beginning, AcMo was focused on big ideas without the skill and expertise required to execute them.  All of that changed with the advent of the internet and the creation of instant experts on any topic.

AcMo was originally supposed to be a print company.  We had our lone copy of Print Shop, and we thought we were poised to take full control of the publishing world within the first six months of operation.  Our poor Epson dot matrix printer wasn't designed to take on the demands of professional publishing.  No one told us this before we activated our plan and started printing our first issue.  96 hours later, we had half the pages printed and a smoking printer.  The print cartridge couldn't complete the first run, and we had to scramble to find a solution.  We constructed the remainder of the issue out of blank pages. This was successful until the third issue when our subscribers figured out what we were doing.

It worked out better for us because we were three months late releasing the first issue, and there was no way we were going to be able to source enough content and be able to print it in time for the corresponding issues. Considering we had a printer that could only handle five pages per minute when it wasn't on fire, we didn't have other options available. 

The inevitable pivots every business enterprise must perform brought us to where we are today:  an online conglomerate that dabbles in applied sciences, spelunking, deep sea exploration, destructive automotive testing, intergalactic space travel, and general use mayhem.  Someone once told me that the only way to challenge yourself and confirm your business is operating at its peak is to pivot.  I hadn't yet been involved in a pivot so I didn't understand the importance of those words.  Now that I've experienced a few hundred, the truth has never been so obvious.

AcMo's first foray into publishing was a disaster.  Before we tried to print that first issue, several publishers had expressed interest in our concept, but disappeared from existence moments after our proposal arrived at their offices.  The few who survived the proposal with their mental faculties intact  declined to publish it while recommending that it never see the light of day.  So far it hasn't.

The critics were numerous and quite loud, but their complaints didn't stop us from disseminating the proposal to several close and trusted associates.  The first line caused problems for most of the readers. That's a sign of a powerful sentence, and using it as an opener took courage. Two readers disappeared into the woods, one combusted (not the TGE™ t-shirt's fault this time), and four others stopped speaking. 

The recent deal between Amazon and Simon & Schuster might be a sign that we are approaching a time of converging beneficial factors that may make it necessary to attempt to publish the original AcMo magazine concept again.  The general public has clamored for this since first learning of its existence two minutes ago (reading speed dependent).  The only issue is that the Y2K bug wreaked havoc on the hard drive that stored the only remaining copy.  As a result, there are some large gaps in the text.  It resembles a redacted classified document, not that I've ever read one of those with my own eyes.  An argument could be made that the auto-redaction has enhanced the work.

Be prepared to be underwhelmed and astounded, but not both at the same time.  And not right now because this post doesn't contain the proposal.  We need to continue more rigorous testing before we can be certain it won't combust or cause anyone to combust and that it will not cause more harm than good.  We have seen positive results in our initial testing, but there is still a lot that needs to be researched.

In the interim, we are examining the feasibility of printing text in three dimensions using our currently idled 3D printing lab.  It seems the orders for parts have not arrived as fast as we expected so we don't have a current need for the 36 printers we own.  That should change soon since our sales team is out beating potential customers into ordering something, anything we can print.

It seems people would enjoy reading so much more if all of the text was three dimensional.  This development has the potential to change the literary world forever, and once again, AcMo is involved in the early stages.  We have a knack for that sort of thing.  

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